Bruton Knowles secures planning permission within Cheltenham’s Central Conservation Area

The Land Development team within the Gloucester office of national property consultancy, Bruton Knowles, has secured full planning permission to redevelop a prominent site in Cheltenham’s Central Conservation Area.

Designated by Gloucestershire County Council in 1973, the conservation area includes the whole of the town centre, most of the Victorian, Edwardian and some of the later 20th century suburbs. It covers commercial, industrial, retail and residential areas, as well as the university campus complexes, some extensive school campuses and the hospital complex.

The site borders both the new John Lewis department store and the Crest Nicholson Regency Place residential regeneration scheme in an area which has undergone a significant transformation over recent years.

Working closely with Planning Officers, Bruton Knowles Land Development team, which has expertise in obtaining planning permissions in sensitive locations, presented several concepts to the Local Planning Authority from which a detailed design would be developed. 

Within nine months of their appointment, the agency secured planning approval, approving a contemporary apartment block incorporating 10 homes designed to complement the Neo-Georgian developments which surround the site.

Bruton Knowles has been instructed to market the site to developers immediately, creating an opportunity to develop an impressive block of apartments which will provide necessary living space within this central area of Cheltenham. 

Paul Barton, Associate and Head of Planning in the Land Development team based at Gloucester, comments: “This is a fantastic opportunity to create a new building in a central area of Cheltenham, opening up more opportunity for housing in the area. We’re always supportive of how we can transform non-used buildings and sites to help benefit the town’s growth and development. 

“With expertise in planning advice and disposal of properties, along with a strong history of dealing with the planning system, we were well-equipped to take on the work. I’m pleased to say we’ve been able to secure planning approval, along with further instruction to market the scheme.”

For any enquiries please contact Development Surveyor William Matthews on 01452 880152.